Almond Protein Market Trends in Plant-Based Nutrition and Wellness

The Almond protein market is one of the booming in the plant-based protein industry that would appeal to the health-conscious population and the increasing number of vegans. Almond protein is allergen-tolerant, clean-labeled, and nutritionally dense food derived by a mechanical or water-based extraction process out of the almonds. It is common in food such as plant-based protein powders or vegan protein bars, as well as non-dairy drinks.

This market is primarily aimed to offer a clean and sustainable sources alternative to animal protein as well as nutrient-dense food on the basis of plants and enable food innovation and development to take place within the categories of foods and beverages. Almond protein is among the most popular options on the market, as although consumers want protein with gluten-free, non-GMO, and allergen-free properties, the mild taste, high levels of digestibility, high protein levels, fiber spectrum, vitamin E and healthy fat content really make this one of the favorites.

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Market Drivers

1.Increasing Demand of Plant-Based Alternatives of Protein

The increased demand of plant-based proteins to substitute whey and soy in the global market is one of the most volumetric forces in the almond protein market. The growing interests in understanding sustainability, animal welfare, and food allergies have led to consumers turning towards almond-based protein solutions. Specifically, almond protein provides dairy-free and hypoallergenic products that can be used in diverse diets, such as vegan, paleo, and gluten-free. The trend in the clean-label is also increasing the application of almond protein in dairy-free and vegan food and beverage product development.

  1. Health and Wellness Awareness


Another trend that is largely influencing the market is the condition of fitness culture/holistic wellness. Consumers are proactively increasing demand on high protein, low-carb plant-based ingredients that can be applied in a daily diet without any alteration in its taste of texture. Almond protein fulfills this need not only with its muscles-rebuilding protein, but with antioxidants, good fats; and fibre as well. Consequently, it is being widely used in sports, gym, and other nutritional supplements that target the weight-conscious consumers as well as eating patterns that promote almond protein as a nutritional supplement.

Product Type Segment Analysis: Almond Protein Powder

Raw almond protein powder is the domain of the most distributed product type in the market and one that is commonly used as the main component in smoothies, baking formulas, shakes and nutritional supplements. It has neutral taste, smooth texture, and is easily soluble, which gives it the advantage of becoming a good base of many other formulations. The primary growth catalyst to this segment is the growing popularity over clean-label plant-soy protein powders amongst consumers. Protein made up of almond is frequently preferred as an alternative to pea or rice protein, because of an optimal amino acid profile and enhanced digestibility.

Application Segment Analysis: Protein Bars

In the application segment, protein bars are one of the most rising applications of almond protein. These bars are a quick and easy to carry source of energy that are rich in vital nutrients especially among millennials and those with hectic lifestyles. This segment is boosted by the demand of vegan protein bars with almond protein which are not only beneficial in terms of functionality but are also promoted on the basis of dietary restrictions such as gluten-free and dairy-free.

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Regional Analysis: North America and Europe

North America owns the major contribution in almond protein market; this is a result of an increase in the awareness of consumers regarding plant-based diet and protein supplements. In the production and consumption, the U.S is the world leader, and the growing demand of vegan protein powder made of almonds or gluten-free protein snack is helping it push the market.

The Almond protein market in Europe is recording a remarkable growth due to the vast regulatory implications of clean-label food, high group of vegetarians and increased concern of sustainable nutrition. Other countries such as Germany, UK, as well as France are experiencing a heightened level of demand in organic almond protein as food supplemental as well as the non-dairy protein supplement as a substitute to dairy food.

Competitive Landscape and Industry Players

The global almond protein market is exceedingly competitive, characterised by innovation in plant-based nutrition and clean-label formulations.

Key players consist of:


  • Blue Diamond Growers
    • NOW Health Group, Inc.
    • Bob’s Red Mill Natural Foods
    • The Green Labs LLC
    • Axiom Foods
    • NutriPea Limited
    • Batory Foods


These firms compete on the basis of product purity, taste neutrality, nutrition strength and multi-application usefulness. The most common methods include strategic partnerships with nutrition brands, sports supplement manufactures, or the vegan food companies, as well as investing in research and development of cold-processing and high-solubility almond proteins powders.

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